New digital signage application – Mobile Joystick

Mobile joystick provides customers with a special game experience – a new digital signage application from MATERNA Communications which enables you to control a public screen using your own mobile phone. The user can now actively take part on the screen simply by making a telephone call. They can control the applications on display with the dialling buttons like a joystick on the PC at home. Thus game concepts such as Snake, Pong or Space Invaders can be grouped around the advertising message and the clip made considerably more attractive. The response rate achieved can also be measured and the success of the site and formats on display verified in figures.